Every great product starts with a problem worth solving. That problem was simple: getting from A to B shouldn't feel like a chore.
GoCab is a ride-hailing app concept designed from the ground up - from the first logo sketch to a fully coded landing page. The goal wasn't just to design screens. It was to build a complete digital identity: something that looks like it could ship tomorrow.
The project started in Figma, where the iOS app interface took shape - booking flows, live tracking, driver cards, and a design system built around two ideas: speed and trust.
From there, the identity expanded.
A cyberpunk-meets-Bauhaus aesthetic emerged - sharp grids, a live animated network matrix, monochrome SVG icons, and a colour language anchored in deep blue #0e608a, electric blue #1483bb, and a single accent green #00DA3A.
A cyberpunk-meets-Bauhaus aesthetic emerged - sharp grids, a live animated network matrix, monochrome SVG icons, and a colour language anchored in deep blue #0e608a, electric blue #1483bb, and a single accent green #00DA3A.
The landing page was hand-coded in HTML, CSS, and JavaScript - no templates, no shortcuts. The animated network canvas reacts to your cursor in real time, shifting accent colors as you scroll through the page.
The project closes with print-ready poster exports - rendered at 200 DPI, designed to work just as well on paper as on screen.
